Abdul Sammir Hamman, artistically known as “Ash”, embodies what it means to be a member of Immaqul’8. His drive and zeal for delivering quality and world-class service is why the CEO has been able to build Immaqul’8 into the respected brand that it is today. Starting out as not much more than a vision in 2004, he has turned Immaqul'8 from being just a record label into a corporation with diverse interests ranging from music, to branding, all the way to corporate and music video production. “Alone we can do so little; together we can do so much”, is a motto familiar to not only “Ash”, but also to the rest of the team. He has built not only a brand, but a family, with the same core group of individuals being with the team from it's inception, and for the foreseeable future.

Ash’s ambitions are numerous, but the most prominent one at the top of his agenda is to make Immaqul’8 not only a recognizable brand in the Middle East, but the world over. It is this ambition that has seen the young businessman secure sponsorships and partnerships with large brands such as Hennessy, Safilo and New Era.